Hi, I’m Rachel.
Pore through my grade-school notebooks and you'll find surprisingly angsty love notes to my 3rd grade crush (hi Evan), fantasy murder mysteries (trust me, they work), and rap lyrics that never made it past the spiral bounds (maybe for the best).
My crippling infatuation with words and pizza led me to New York City, where I learned to dodge mysterious puddles on the L train and feed my unfettered creativity via crafty taglines.
The 411
Jan 2021 - Current
ASSOCIATE CREATIVE DIRECTOR | WITHIN
Leading & managing a copywriting team of 5
Clients: 1800 Tequila, Playboy, Virgin Galactic, Yandy, Yieldstreet
Mar 2020 - Jan 2021
SR. COPYWRITER | HAVAS NY
Clients: IBM, Campari, Keurig, Michelin, Babybel, ADP
Sep 2019 - Mar 2020
COPYWRITER | RED ANTLER
Clients: Alto Pharmacy, Tailored Pets, F. Major, WatchBox, FabKids
Oct 2016 - Mar 2019
JR. COPYWRITER | BARBARIAN
Clients: Samsung, JBL, Harmon Kardon, essie, Garnier, AB inBev, internal rebrand
B.C. (Before Copywriting)
Accidentally made a cameo on a K-POP boy band reality show while working as a production assistant
Stumbled onto a music video set for a rapper and got featured as “Dancing Girl 2”
Did a short stint as a freelance translator for a major Korean entertainment network — which meant I got paid to watch a lot of (unreleased) TV shows
Promptly used all of the money made during said translating stint to go backpacking across Europe by myself for a month
Education
NEW YORK UNIVERSITY
B.A. In Journalism & Psychology